AttentionPlease® · Awareness · Friction · Reclamation

It's not one screen. It's all of them.And it's not your fault.

A live, two-hour workshop to understand how your attention gets taken — and the practical way to take it back.

Hijacked — and How to Get Free

A live two-hour workshop to reclaim your attention.

Join the next cohort — $17 See how it works

Saturday, July 11 · 10:00 AM PT · Live on Zoom

Sound familiar?

You're not imagining it.

"You open an app — and a second later you've forgotten why."

"You reach for your phone before you're even fully awake."

"You sit down to do one thing and surface an hour later, somewhere else entirely."

"The evening's gone, and you couldn't say where it went."

This isn't a willpower problem. It's a design problem — and the design was built on purpose.

"It is not that we have a short time to live, but that we waste a great deal of it."

Seneca · On the Shortness of Life · written 49 AD

A grid showing every single day in a 90-year human life, two rows per year, each section a decade.

What's actually at stake

Every dot is one day of your life.

"When did you last spend one of those days exactly the way you chose to?"

Across all your screens — phone, TV, computer, the console in the den — the average adult now spends about 7.6 hours a day. Add it up and the number stops being abstract:

2,774hours a year given to screens

173waking days a year — counting only the hours you're awake

5.7months of your waking life, every single year

Five and a half months a year. That's the bill — and most of it was never a choice.

The math runs both directions

Now run it the other way.

Move the slider to the minutes you'd take back each day. Watch what comes home.

Minutes reclaimed each day 60 min

7.0hours back, every week

23waking days back, every year

3.3weeks back, every year

7.5months of waking life over 10 years

Counting waking hours only — we won't pretend you'll reclaim sleep.

Learn how to actually take it back

And it really isn't your fault

The world changed. Your brain didn't.

In 1971, a Nobel-winning economist saw it coming — back when "too much information" meant a stack of office memos.

"A wealth of information creates a poverty of attention."

Herbert Simon · Nobel Laureate, 1971

"How do we consume as much of your time and conscious attention as possible?"

Sean Parker · Founding President of Facebook · 2017

"A handful of people at a handful of tech companies steer the thoughts of billions."

Tristan Harris · Former Google Design Ethicist

These aren't critics. They're the architects.

There is a way out

It comes down to three moves.

Awareness

See it for what it is. The single question that changes everything once you start asking it: Who benefits by my spending my time and attention on this?

Friction

Make the pull weaker. You won't win on willpower alone — these systems were built by people who understand your wiring. So you change the environment, not yourself. Ron's own first move: a rocking chair, placed right where the television used to rule the room.

Reclamation

Take the hours back — not as deprivation, but as choice. Your work, your people, your own original thoughts, the evenings that used to belong to a screen. This is the part that feels like getting your life back, because it is.

The question to carry with you

"Who benefits by my spending my time and attention on this?"

Ron Franklin holding a classical guitar in front of a wall of books.

Who's behind this

I didn't learn this from a study. I lived it.

Years ago I cancelled cable and moved a rocking chair into the spot where the television used to command the room. The screen lost the argument. My evenings came back — for music, for reading, for the people actually in the room with me. That small act of friction became a system, and the system became AttentionPlease®.

Ron is also a performing classical guitarist. His keynotes are part talk, part concert — a live reminder of what attention feels like when you give all of it to one beautiful thing.

Ron FranklinEmmy Award-winning producer · adjunct professor, San Diego Community College District · author of The 15-Minute Reality Reset · classical guitarist & BMI member

From people who've been in the room

What changes when you see it.

"I was made more aware of how tech companies have intentionally designed their sites and social media to manipulate my attention and steal my time. I also learned useful tips to minimize screen time — so I'm in control, not the tech companies."

— Deborah Smith · Workshop participant

"Your speech changed my life."

— Maggie P. · Hardhat Toastmasters, San Diego

The next cohort

Hijacked — and How to Get Free

Saturday, July 11 10:00 AM PT 2 hours · Live on Zoom Intentionally small

Run your own four-screen attention audit — and finally see the real number.
Build a personal 30-Day Reclamation Blueprint, live in the session.
Leave with the AttentionPlease® Starter Kit and the friction tools you can use that night.
An invitation into the community of people doing this alongside you.

$17 one live two-hour session · last cohort filled at ten

Reserve your seat for July 11

Included with your seat

Book cover: 15 Minute Reality Reset by Ron Franklin.

The 15-Minute Reality Reset

Digital edition — yours free

"Ron has a gift for making deep truths feel simple and usable… a daily practice anyone can follow."Lencsi Angel

"A quiet powerhouse — grounded, accessible, and emotionally intelligent."Dave Michaels

"Real, heart-centered tools to shift energy and make meaningful change."Danielle Wexler

Prefer the rigor?

There's a peer-reviewed framework underneath all of this.

The workshop stands on the Bias Amplification Model — research developed by Ron Franklin and Timothy Lewis on how information overload distorts judgment. No equations on this page. If you want them, they're one click away.

Explore the model Read the research

Whose thoughts are you thinking right now?

It's not one screen. It's all of them. But it can be your choice again.

Join the July 11 cohort — $17